insightcontent
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Middle East

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Client:

Nutrition Research

Deep dive into the Saudi market for a leading health brand.

Saudi Arabia

Project Background: A leading nutrition brand asked us to conduct a research project in Saudi Arabia to gain a deeper understanding of experiences, behaviours and needs of consumers on GLP1 medication and their perception of oral nutrition supplements.

Methodologies: Online Community, Remote IDIs

Deliverables & Outcomes: Final report informed consumer perception leading to development of a BASES-ready concept.

type:
subjects:
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